Fender American Original Series

By: Rick   On: 16 January 2018 

 

WHAT

MAKES AN

ORIGINAL?

 

Originality rejects the norm in search of something better. It's part of the Fender heritage, and it lives on in the American OriginaI Series . These "best-of-the-decade" versions of Fender's most iconic instruments are updated to be even more playable for the modern musician. 

 


 

It may be hard to imagine now, but Fender

guitars were incredibly futuristic at one time.

In 1951, when Fender unveiled the Telecaster

for the first time, many said it would never

sell. That same year, the Precision Bass

introduced frets, electrification and a strange

double-cutaway body to what had always

been a stand-up, fretless instrument. Three

years later, when the Stratocaster came

out, its three-pickup design was considered

to be wild. Nobody at the time could see

how these instruments would change the

world. Yet here we are, decades later, and

there's still nothing better than those original

designs. So, we curated the best parts-like

the luscious lacquer finishes, the maple neck

on a '56 Strat or the unmistakable pickups of

a '52 Tele-and combined them to make a

greatest hits version of each instrument. The

revolution may have started in 1951, but it's

still going strong today.

 

Stock arriving soon

View the full range here